On the demand side, exporters and strategic planners focusing on whiskey in the United Kingdom face a number of questions. Which countries are supplying whiskey to the United Kingdom? How important is the United Kingdom compared to others in terms of the entire global and regional market? How much do the imports of whiskey vary from one country of origin to another in the United Kingdom? On the supply side, the United Kingdom also exports whiskey. Which countries receive the most exports from the United Kingdom? How are these exports concentrated across buyers? What is the value of these exports and which countries are the largest buyers?

This report was created for strategic planners, international marketing executives, and import/export managers who are concerned with the market for whiskey in the United Kingdom. With the globalization of this market, managers can no longer be contented with a local view. Nor can managers be contented with out-of-date statistics which appear several years after the fact. Professor Philip M. Parker, the Chair Professor of Management Science at INSEAD, has developed a methodology, based on macroeconomic and trade models, to estimate the market for whiskey for those countries serving the United Kingdom via exports, or supplying from the United Kingdom via imports. He does so for the current year based on a variety of key historical indicators and econometric models.

"Whiskey" as a category is defined in this report following the definition given by the United Nations Statistics Division Classification Registry using the Standard International Trade Classification, Revision 3 (SITC, Rev. 3). The SITC code that defines "whiskey" is 11241.

On the demand side, exporters and strategic planners focusing on whiskey in the United Kingdom face a number of questions. Which countries are supplying whiskey to the United Kingdom? How important is the United Kingdom compared to others in terms of the entire global and regional market? How much do the imports of whiskey vary from one country of origin to another in the United Kingdom? On the supply side, the United Kingdom also exports whiskey. Which countries receive the most exports from the United Kingdom? How are these exports concentrated across buyers? What is the value of these exports and which countries are the largest buyers?

This report was created for strategic planners, international marketing executives, and import/export managers who are concerned with the market for whiskey in the United Kingdom. With the globalization of this market, managers can no longer be contented with a local view. Nor can managers be contented with out-of-date statistics which appear several years after the fact. Professor Philip M. Parker, the Chair Professor of Management Science at INSEAD, has developed a methodology, based on macroeconomic and trade models, to estimate the market for whiskey for those countries serving the United Kingdom via exports, or supplying from the United Kingdom via imports. He does so for the current year based on a variety of key historical indicators and econometric models.

In what follows, Chapter 2 begins by summarizing where the United Kingdom fits into the world market for imported and exported whiskey. The total level of imports and exports on a worldwide basis, and those for the United Kingdom in particular, is estimated using a model which aggregates across over 150 key country markets and projects these to the current year. From there, each country represents a percent of the world market. This market is served from a number of competitive countries of origin. Based on both demand- and supply-side dynamics, market shares by country of origin are then calculated across each country market destination. These shares lead to a volume of import and export values for each country and are aggregated to regional and world totals. In doing so, we are able to obtain maximum likelihood estimates of both the value of each market and the share that the United Kingdom is likely to receive this year. From these figures, rankings are calculated to allow managers to prioritize the United Kingdom compared to other major country markets. In this way, all the figures provided in this report are forecasts that can be combined with internal information sources for strategic planning purposes.

After the worldwide summary in Chapter 2 of both imports and exports of whiskey, Chapter 3 goes into detail on imports, but for each major country of origin serving the United Kingdom. A "major" market is defined as a country where the United Kingdom represents a substantially large share of either imports or exports. For each major country exporting to the United Kingdom, one can thus observe how important the United Kingdom is to that exporting country compared to other countries of the world. Chapter 4 does the same, but for exports of whiskey originating from the United Kingdom, for each major country of destination. In doing so, one can discover the share that the United Kingdom has in each major market; this share value is often used as a measure of competitiveness for the United Kingdom. In all cases, the total dollar volume and percentage share values by major trading partner are provided. Combined, Chapters 3 and 4 present the total picture for imports and exports of whiskey to and from the United Kingdom and all other major countries in the world. "Whiskey" as a category is defined in this report following the definition given by the United Nations Statistics Division Classification Registry using the Standard International Trade Classification, Revision 3 (SITC, Rev. 3). The SITC code that defines "whiskey" is 11241.

Important Caveat: The figures should be seen as market estimates, as opposed to historical records, as these are forecasted for the current year of trade. More importantly, in light of the fact that unforeseeable factors might interrupt markets in achieving their reported levels, the figures should be seen as estimates of potential. For example, "mad cow" disease, foot-and-mouth disease, trade embargoes, military conflicts, acts of terrorism, and other events will certainly affect the actual trade flows recorded for a variety of industry or product categories. In such cases, the difference between the numbers given in this report and the numbers actually observed might be interpreted as the "net loss" or "net gain" due to these exogenous events affecting regular trade flows that would have occurred had these events not have taken place.

• 1INTRODUCTION AND METHODOLOGY
• 2THE UNITED KINGDOM AND THE WORLD MARKET
• 2.1IMPORTS IN THE UNITED KINGDOM IN 2021
• 2.2EXPORTS FROM THE UNITED KINGDOM IN 2021
• 3IMPORTS IN THE UNITED KINGDOM
• 3.1AFRICA
• 3.1.1SOUTH AFRICA
• 3.2ASIA
• 3.2.1CHINA
• 3.2.2HONG KONG
• 3.2.3INDIA
• 3.2.4JAPAN
• 3.2.5SINGAPORE
• 3.2.6SOUTH KOREA
• 3.2.7TAIWAN
• 3.3EUROPE
• 3.3.1BELGIUM
• 3.3.2CYPRUS
• 3.3.3DENMARK
• 3.3.4FRANCE
• 3.3.5GERMANY
• 3.3.6GREECE
• 3.3.7IRELAND
• 3.3.8ITALY
• 3.3.9LATVIA
• 3.3.10SPAIN
• 3.3.11SWEDEN
• 3.3.12SWITZERLAND
• 3.3.13THE NETHERLANDS
• 3.4LATIN AMERICA
• 3.4.1MEXICO
• 3.5NORTH AMERICA & THE CARIBBEAN
• 3.5.1CANADA
• 3.5.2THE UNITED STATES
• 3.6OCEANIA
• 3.6.1AUSTRALIA
• 3.6.2NEW ZEALAND
• 3.7THE MIDDLE EAST
• 3.7.1THE UNITED ARAB EMIRATES
• 3.7.2TURKEY
• 4EXPORTS FROM THE UNITED KINGDOM
• 4.1AFRICA
• 4.1.1ALGERIA
• 4.1.2BENIN
• 4.1.3BOTSWANA
• 4.1.4BURKINA FASO
• 4.1.5CAMEROON
• 4.1.6CAPE VERDE
• 4.1.7COTE D'IVOIRE
• 4.1.8ETHIOPIA
• 4.1.9MADAGASCAR
• 4.1.10MAURITIUS
• 4.1.11MOROCCO
• 4.1.12MOZAMBIQUE
• 4.1.13NAMIBIA
• 4.1.14NIGER
• 4.1.15NIGERIA
• 4.1.16RWANDA
• 4.1.17SENEGAL
• 4.1.18SIERRA LEONE
• 4.1.19SOUTH AFRICA
• 4.1.20TANZANIA
• 4.1.21THE DEMOCRATIC REPUBLIC OF THE CONGO
• 4.1.22UGANDA
• 4.1.23ZAMBIA
• 4.1.24ZIMBABWE
• 4.2ASIA
• 4.2.1BRUNEI
• 4.2.2CHINA
• 4.2.3HONG KONG
• 4.2.4INDIA
• 4.2.5INDONESIA
• 4.2.6JAPAN
• 4.2.7MACAU
• 4.2.8MALAYSIA
• 4.2.9MALDIVES
• 4.2.10MONGOLIA
• 4.2.11NEPAL
• 4.2.12PHILIPPINES
• 4.2.13SINGAPORE
• 4.2.14SOUTH KOREA
• 4.2.15SRI LANKA
• 4.2.16TAIWAN
• 4.2.17THAILAND
• 4.2.18VIETNAM
• 4.3EUROPE
• 4.3.1ANDORRA
• 4.3.2AUSTRIA
• 4.3.3BELARUS
• 4.3.4BELGIUM
• 4.3.5BOSNIA AND HERZEGOVINA
• 4.3.6BULGARIA
• 4.3.7CROATIA
• 4.3.8CYPRUS
• 4.3.9DENMARK
• 4.3.10ESTONIA
• 4.3.11FINLAND
• 4.3.12FRANCE
• 4.3.13GEORGIA
• 4.3.14GERMANY
• 4.3.15GREECE
• 4.3.16HUNGARY
• 4.3.17ICELAND
• 4.3.18IRELAND
• 4.3.19ITALY
• 4.3.20KAZAKHSTAN
• 4.3.21LATVIA
• 4.3.22LITHUANIA
• 4.3.23LUXEMBOURG
• 4.3.24MACEDONIA
• 4.3.25MALTA
• 4.3.26MOLDOVA
• 4.3.27NORWAY
• 4.3.28POLAND
• 4.3.29PORTUGAL
• 4.3.30ROMANIA
• 4.3.31RUSSIA
• 4.3.32SLOVAKIA
• 4.3.33SLOVENIA
• 4.3.34SPAIN
• 4.3.35SWEDEN
• 4.3.36SWITZERLAND
• 4.3.37THE CZECH REPUBLIC
• 4.3.38THE NETHERLANDS
• 4.3.39UKRAINE
• 4.4LATIN AMERICA
• 4.4.1ARGENTINA
• 4.4.2BELIZE
• 4.4.3BOLIVIA
• 4.4.4BRAZIL
• 4.4.5CHILE
• 4.4.6COLOMBIA
• 4.4.7ECUADOR
• 4.4.8EL SALVADOR
• 4.4.9GUATEMALA
• 4.4.10HONDURAS
• 4.4.11MEXICO
• 4.4.12NICARAGUA
• 4.4.13PANAMA
• 4.4.14PARAGUAY
• 4.4.15PERU
• 4.4.16SURINAME
• 4.4.17URUGUAY
• 4.5NORTH AMERICA & THE CARIBBEAN
• 4.5.1ANTIGUA AND BARBUDA
• 4.5.2ARUBA
• 4.5.3BARBADOS
• 4.5.4BERMUDA
• 4.5.5CANADA
• 4.5.6GREENLAND
• 4.5.7JAMAICA
• 4.5.8THE BAHAMAS
• 4.5.9THE DOMINICAN REPUBLIC
• 4.5.10THE UNITED STATES
• 4.6OCEANIA
• 4.6.1AUSTRALIA
• 4.6.2FIJI
• 4.6.3FRENCH POLYNESIA
• 4.6.4NEW CALEDONIA
• 4.6.5NEW ZEALAND
• 4.6.6PALAU
• 4.7THE MIDDLE EAST
• 4.7.1ARMENIA
• 4.7.2AZERBAIJAN
• 4.7.3BAHRAIN
• 4.7.4ISRAEL
• 4.7.5JORDAN
• 4.7.6LEBANON
• 4.7.7OMAN
• 4.7.8PAKISTAN
• 4.7.9QATAR
• 4.7.10TURKEY
• 5DISCLAIMERS, WARRANTIES, AND USER AGREEMENT PROVISIONS
• 5.1DISCLAIMERS & SAFE HARBOR
• 5.2ICON GROUP INTERNATIONAL, INC. USER AGREEMENT PROVISIONS