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Books, Newspapers and Magazines

Title:

The 2003-2008 World Outlook for Books, Newspapers and Magazines

Date Published: 2002-11-29
Pages: 226
ISBN: 0597867909
   
About the Author(s)/Editor(s)
Philip M. Parker
Eli Lilly Chair Professor in Innovation, Business and Society
INSEAD (Fontainebleau, France & Singapore)

Philip M. Parker is the Eli Lilly Chair Professor of Innovation, Business and Society at INSEAD (Fontainebleau, France and Singapore). He has been a professor there since 1988 where he teaches graduate and doctoral-level courses on global competitive strategy and research methodology. He has taught courses at Harvard University (HBS), the Hong Kong University of Science and Technology, Stanford University (GSB), the Massachusetts Institute of Technology (MIT Sloan School) and UCLA (Anderson School). Dr. Parker received his Ph.D. in Business Economics from the Wharton School at the University of Pennsylvania and has Masters degrees in Finance and Banking (University of Aix-Marseille, France) and Managerial Economics (Wharton). His undergraduate degrees are in mathematics and economics. Some of his work and methodologies applied in this study were financially supported by the Research and Development Committee at INSEAD which is gratefully acknowledged.

About the Series
Each analysis in this series estimates and forecasts latent demand outlook for a given product category. These econometric predictions are global and cover all major economies of the world, giving full international scope on trends. All major country markets are included in Asia (Japan, South Korea, China, Taiwan, Hong Kong, Thailand, Malaysia, Singapore, India, Pakistan, Afghanistan), Europe (France, Germany, Italy, Spain, Portugal, Greece, Switzerland, the Netherlands, Denmark, Sweden, Norway, Finland, Poland, Russia, the United Kingdom, UK), North America (Canada, Mexico, the United States - USA), Latin or South America (Brazil, Argentina, Peru, Chile, Columbia, Venezuela, Ecuador), the Caribbean (Jamaica, Cuba), Oceana (Australia and New Zealand), Africa (Nigeria, Egypt, South Africa) and the Middle East (Saudi Arabia, Iran, Iraq, Kuwait, the United Arab Emirates – UAE, Israel, Jordan, Syria, Lebanon, and Turkey). Statistics useful for business strategy, industry benchmarking, production & marketing planning, and understanding global trends are provided.
Contents
1 INTRODUCTION
        1.1 Overview
        1.2 What is Latent Demand and the P.I.E.?
        1.3 The Methodology
        1.3.1 Step 1. Product Definition and Data Collection
        1.3.2 Step 2. Filtering and Smoothing
        1.3.3 Step 3. Filling in Missing Values
        1.3.4 Step 4. Varying Parameter, Non-linear Estimation
        1.3.5 Step 5. Fixed-Parameter Linear Estimation
        1.3.6 Step 6. Aggregation and Benchmarking
        1.3.7 Step 7. Latent Demand Density: Allocating Across Cities
2 SUMMARY OF FINDINGS
        2.1 The Worldwide Market Potential for Books, Newspapers and Magazines
3 AFRICA: BOOKS, NEWSPAPERS AND MAGAZINES
        3.1 Executive Summary
        3.2 Algeria
        3.3 Angola
        3.4 Benin
        3.5 Botswana
        3.6 Burkina Faso
        3.7 Burundi
        3.8 Cameroon
        3.9 Cape Verde
        3.10 Central African Republic
        3.11 Chad
        3.12 Comoros
        3.13 Congo (formerly Zaire)
        3.14 Ivory coast
        3.15 Djibouti
        3.16 Egypt
        3.17 Equatorial Guinea
        3.18 Ethiopia
        3.19 Gabon
        3.20 Ghana
        3.21 Guinea
        3.22 Guinea-Bissau
        3.23 Kenya
        3.24 Lesotho
        3.25 Liberia
        3.26 Libya
        3.27 Madagascar
        3.28 Malawi
        3.29 Mali
        3.30 Mauritania
        3.31 Mauritius
        3.32 Morocco
        3.33 Mozambique
        3.34 Namibia
        3.35 Niger
        3.36 Nigeria
        3.37 Republic of Congo
        3.38 Reunion
        3.39 Rwanda
        3.40 Sao Tome E Principe
        3.41 Senegal
        3.42 Sierra Leone
        3.43 Somalia
        3.44 South Africa
        3.45 Sudan
        3.46 Swaziland
        3.47 Tanzania
        3.48 The Gambia
        3.49 Togo
        3.50 Tunisia
        3.51 Uganda
        3.52 Western Sahara
        3.53 Zambia
        3.54 Zimbabwe
4 ASIA: BOOKS, NEWSPAPERS AND MAGAZINES
        4.1 Executive Summary
        4.2 Bangladesh
        4.3 Bhutan
        4.4 Brunei
        4.5 Burma
        4.6 Cambodia
        4.7 China
        4.8 Hong Kong
        4.9 India
        4.10 Indonesia
        4.11 Japan
        4.12 Laos
        4.13 Macau
        4.14 Malaysia
        4.15 Maldives
        4.16 Mongolia
        4.17 Nepal
        4.18 North Korea
        4.19 Papua New Guinea
        4.20 Philippines
        4.21 Seychelles
        4.22 Singapore
        4.23 South Korea
        4.24 Sri Lanka
        4.25 Taiwan
        4.26 Thailand
        4.27 Vietnam
5 EUROPE: BOOKS, NEWSPAPERS AND MAGAZINES
        5.1 Executive Summary
        5.2 Albania
        5.3 Andorra
        5.4 Austria
        5.5 Belarus
        5.6 Belgium
        5.7 Bosnia and Herzegovina
        5.8 Bulgaria
        5.9 Croatia
        5.10 Cyprus
        5.11 Denmark
        5.12 Estonia
        5.13 Finland
        5.14 France
        5.15 Georgia
        5.16 Germany
        5.17 Greece
        5.18 Hungary
        5.19 Iceland
        5.20 Ireland
        5.21 Italy
        5.22 Kazakhstan
        5.23 Latvia
        5.24 Liechtenstein
        5.25 Lithuania
        5.26 Luxembourg
        5.27 Malta
        5.28 Moldova
        5.29 Monaco
        5.30 Netherlands
        5.31 Norway
        5.32 Poland
        5.33 Portugal
        5.34 Romania
        5.35 Russia
        5.36 San Marino
        5.37 Slovakia
        5.38 Slovenia
        5.39 Spain
        5.40 Sweden
        5.41 Switzerland
        5.42 Ukraine
        5.43 United Kingdom
6 LATIN AMERICA: BOOKS, NEWSPAPERS AND MAGAZINES
        6.1 Executive Summary
        6.2 Argentina
        6.3 Belize
        6.4 Bolivia
        6.5 Brazil
        6.6 Chile
        6.7 Colombia
        6.8 Costa Rica
        6.9 Ecuador
        6.10 El Salvador
        6.11 Falkland Islands
        6.12 French Guiana
        6.13 Guatemala
        6.14 Guyana
        6.15 Honduras
        6.16 Mexico
        6.17 Nicaragua
        6.18 Panama
        6.19 Paraguay
        6.20 Peru
        6.21 Suriname
        6.22 Uruguay
        6.23 Venezuela
7 NORTH AMERICA & THE CARIBBEAN: BOOKS, NEWSPAPERS AND MAGAZINES
        7.1 Executive Summary
        7.2 Antigua and Barbuda
        7.3 Aruba
        7.4 Bahamas
        7.5 Barbados
        7.6 Bermuda
        7.7 Canada
        7.8 Cayman Islands
        7.9 Cuba
        7.10 Dominica
        7.11 Dominican Republic
        7.12 Greenland
        7.13 Grenada
        7.14 Guadeloupe
        7.15 Haiti
        7.16 Jamaica
        7.17 Martinique
        7.18 Netherlands Antilles
        7.19 Puerto Rico
        7.20 St. Kitts and Nevis
        7.21 St. Lucia
        7.22 St. Vincent and the Grenadines
        7.23 Trinidad and Tobago
        7.24 United States
        7.25 Virgin Islands, US
8 OCEANA: BOOKS, NEWSPAPERS AND MAGAZINES
        8.1 Executive Summary
        8.2 American Samoa
        8.3 Australia
        8.4 Fiji
        8.5 French Polynesia
        8.6 Guam
        8.7 Kiribati
        8.8 Nauru
        8.9 New Caledonia
        8.10 New Zealand
        8.11 Northern Mariana Island
        8.12 Solomon Islands
        8.13 Tonga
        8.14 Tuvalu
        8.15 Vanuatu
        8.16 Western Samoa
9 THE MIDDLE EAST: BOOKS, NEWSPAPERS AND MAGAZINES
        9.1 Executive Summary
        9.2 Afghanistan
        9.3 Armenia
        9.4 Azerbaijan
        9.5 Bahrain
        9.6 Iran
        9.7 Iraq
        9.8 Israel
        9.9 Jordan
        9.10 Kuwait
        9.11 Kyrgyzstan
        9.12 Lebanon
        9.13 Oman
        9.14 Pakistan
        9.15 Qatar
        9.16 Saudi Arabia
        9.17 Syrian Arab Republic
        9.18 Tajikistan
        9.19 Turkey
        9.20 Turkmenistan
        9.21 United Arab Emirates
        9.22 Uzbekistan
        9.23 Yemen
10 DISCLAIMERS, WARRANTEES, AND USER AGREEMENT PROVISIONS
        10.1 Disclaimers & Safe Harbor
        10.2 ICON Group Ltd. User Agreement Provisions
 


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