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Mobile and Wireless Communications Equipment in France

Title:

Mobile and Wireless Communications Equipment in France: A Strategic Entry Report, 1997

Date Published: 1999-04-07
Pages: 142
ISBN: 0741809214
   
About the Author(s)/Editor(s)
Philip M. Parker
Eli Lilly Chair Professor in Innovation, Business and Society
INSEAD (Fontainebleau, France & Singapore)

Philip M. Parker is the Eli Lilly Chair Professor of Innovation, Business and Society at INSEAD (Fontainebleau, France and Singapore). He has been a professor there since 1988 where he teaches graduate and doctoral-level courses on global competitive strategy and research methodology. He has taught courses at Harvard University (HBS), the Hong Kong University of Science and Technology, Stanford University (GSB), the Massachusetts Institute of Technology (MIT Sloan School) and UCLA (Anderson School). Dr. Parker received his Ph.D. in Business Economics from the Wharton School at the University of Pennsylvania and has Masters degrees in Finance and Banking (University of Aix-Marseille, France) and Managerial Economics (Wharton). His undergraduate degrees are in mathematics and economics. Some of his work and methodologies applied in this study were financially supported by the Research and Development Committee at INSEAD which is gratefully acknowledged.

About the Series
This series helps international managers expand to various country markets around the world. Each report is a broad study of a particular product market, but also gives information useful for entry strategies (trend analysis, marketing, production, finance, and distribution strategy). Each study provides ample statistics on market size and trends, as well as various economic statistics cover human resources and cross-cultural management.
Contents
1 INTRODUCTION & METHODOLOGY
        1.1 What does this report cover?
        1.2 How to Strategically Evaluate France
        1.3 Latent Demand and Accessibility in France
2 MOBILE & WIRELESS COMMUNICATIONS EQUIPMENT
        2.1 Latent Demand and Accessibility: Background
        2.2 Latent Demand: Aspects of Interest
        2.2.1 Market Profile
        2.2.2 Privatization
        2.2.3 Universal Service
        2.2.4 Brief History Of Frequency Distribution In France
        2.2.5 The GSM System
        2.2.6 Infrastructure
        2.2.7 The Mobile Phone
        2.2.8 Latent Demand: Statistical Data
        2.2.9 Pagers
        2.2.10 Other Mobile Innovations
        2.2.11 Satellites
        2.2.12 Internet Development
        2.2.13 Best Sales Prospects
        2.3 Accessibility: The Structure of Competition
        2.3.1 Competitive Factors
        2.3.2 Domestic Production
        2.3.3 Imports
        2.3.4 Accessibility: U.S. Presence
        2.3.5 End-User Analysis
        2.4 Accessibility: Key Factors
        2.4.1 Accessibility: Import Barriers
        2.4.2 French Standards
        2.4.3 Tax and Tariff Information
        2.4.4 Accessibility: Distribution Strategies
        2.4.5 Accessibility: Financing
        2.5 Useful Contacts
        2.5.1 Major Companies in Telecommunications Services & Related Sector
        2.5.2 Cellular Service Operators
        2.5.3 Research, Standards, and Testing Organizations
        2.5.4 Major Trade Associations
        2.5.5 Major Trade Publications
        2.5.6 Major Distributors
        2.5.7 Trade/Promotion Activities
3 THE ECONOMICS OF LATENT DEMAND IN FRANCE
        3.1 Executive Summary
        3.2 Economic Issues in France
        3.2.1 Economic Trends
        3.2.2 Dynamic Markets
        3.2.3 Government Intervention Risks
        3.2.4 Trade Deficit Risks
        3.2.5 Trade Barriers
        3.2.6 Labor Force
        3.2.7 Major and Third Country Competitors
        3.2.8 Infrastructure Situation
4 EXPORT ACCESSIBILITY IN FRANCE
        4.1 Executive Summary
        4.2 Exporting to France
        4.2.1 Banking System
        4.2.2 Foreign Exchange Control Risks
        4.2.3 Export Financing
        4.2.4 COFACE
        4.2.5 Correspondent US Banking Arrangement
5 DIRECT INVESTMENT ACCESSIBILITY IN FRANCE
        5.1 Executive Summary: Infrastructure
        5.2 Executive Summary: Natural Resources
        5.3 Executive Summary: Industry
        5.4 Direct Investment in France
        5.4.1 French Investment Regime
        5.4.2 The Formal Investment Regime
        5.4.3 Informal Impediments to Foreign Investors
        5.4.4 France’s Privatization Program
        5.4.5 Foreign Participation in R&D Programs
        5.4.6 Visa Requirements
        5.4.7 Expropriation Risks
        5.4.8 Dispute Settlement Risks
        5.4.9 Investment Incentives
        5.4.10 Direct Investment Incentives and Requirements
        5.4.11 Private Property Risks
        5.4.12 Property Rights Risks
        5.4.13 Transparency of the Regulatory System
        5.4.14 Capital Market Access
        5.4.15 Cross-Share Holding
        5.4.16 Mergers and Acquisitions
        5.4.17 Political Violence Risks
        5.4.18 Corruption Risks
        5.4.19 France Convention on Establishment
        5.4.20 Key Bilateral Investment Agreements
        5.4.21 Foreign Free Trade Zones/Ports
6 MARKETING & DISTRIBUTION IN FRANCE
        6.1 Executive Summary
        6.2 Marketing and Distribution in France
        6.2.1 The Retail Network
        6.2.2 Primary Retail Channels
        6.2.3 Department Stores
        6.2.4 Hypermarkets
        6.2.5 Supermarkets
        6.2.6 Hard-Discounters
        6.2.7 Mail Order Marketing
        6.2.8 Large Specialized Stores
        6.2.9 Multi-Channel Retail Groups
        6.2.10 Central Buying Offices
        6.2.11 Distribution Systems for Food Products in France
        6.2.12 Wholesale Distribution
        6.2.13 Retail Food Distribution Channels
        6.2.14 Restaurants, Hotels and Food Institutions
        6.2.15 Agents/Distributors
        6.2.16 Distribution Channel Options
        6.2.17 Agents/Distributors
        6.2.18 Commercial Agent
        6.2.19 Other Agents
        6.2.20 Salaried Representatives
        6.2.21 Statutory Representatives
        6.2.22 Non-Statutory Salaried Representatives
        6.2.23 Finding a Partner
        6.2.24 Contacting and Evaluating Potential Representatives
        6.2.25 Negotiating an Agreement with a French Representative
        6.2.26 Franchising Activities
        6.2.27 Direct Marketing Options
        6.2.28 Approaches to the French Market
        6.2.29 Joint Venture and Licensing Options
        6.2.30 Creating a Sales Office
        6.2.31 Selling Strategies
        6.2.32 Advertising and Trade Promotion
        6.2.33 Pricing Issues
        6.2.34 Terms of Payment
        6.2.35 Supplying Customer Service
        6.2.36 Public Sector Marketing
        6.2.37 Intellectual Property Risks
        6.2.38 Patents
        6.2.39 Patent Registration
        6.2.40 Trademarks
        6.2.41 Trademark Registration
        6.2.42 Designs and Models
        6.2.43 Designs and Models Registration
        6.2.44 Copyrights
        6.2.45 Copyright Registration
        6.2.46 Local Counsel Requirements
7 HUMAN RESOURCE ASSESSMENT IN FRANCE
        7.1 Executive Summary
        7.2 Human Resources in France
        7.2.1 Unionization in France
        7.2.2 Collective Bargaining in France
        7.2.3 Workweek and Minimum Wages in France
        7.2.4 Forced Labor in France
        7.2.5 Working Ages and Child Labor in France
8 POLITICAL RISK ASSESSMENT IN FRANCE
        8.1 Executive Summary: Government
        8.2 Executive Summary: Military Organization
        8.3 Democracy in France
        8.4 Political Issues in France
9 LEGAL RISK ASSESSMENT IN FRANCE
        9.1 Executive Summary
        9.2 Legal Issues in France
        9.2.1 Privacy, Search and Seizure
        9.2.2 Trial Justice in France
        9.2.3 Excessive Punishment in France
10 CULTURAL AND DEMOGRAPHIC RISKS IN FRANCE
        10.1 Executive Summary
        10.2 Cultural Issues in France
        10.2.1 Racial, Ethnic and Discrimination Issues in France
        10.2.2 Women's Rights and Gender Issues in France
        10.2.3 Religion in France
        10.2.4 Fundamental Human Rights in France
11 HISTORICAL BACKGROUND
        11.1 Social and Political History
        11.1.1 Overview of Key Historical Events
        11.1.2 Government
        11.1.3 Political and Governmental History
        11.1.4 Economic History
        11.1.5 Trade
        11.1.6 Agriculture
        11.1.7 Historic International Relations
        11.1.8 Security Issues
        11.1.9 Historical Relations with the U.S.
        11.2 Economic History
        11.2.1 Economic Policy Risks
        11.2.2 Exchange Rate Policies
        11.2.3 Government Intervention
        11.2.4 Government Debt
        11.2.5 Government Subsidies and Protectionism
        11.3 Business Customs in France
        11.3.1 Travel Risks
        11.3.2 Business Etiquette
        11.3.3 Transportation
        11.3.4 Climate and Clothing
        11.3.5 Tipping
        11.3.6 Commercial Language
 

 

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