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Retail and Wholesale Distribution in Hungary
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| Title: |
Retail and Wholesale Distribution in Hungary: A Strategic Entry Report, 1998 |
| Date
Published: |
1999-07-20 |
| Pages: |
111 |
| ISBN: |
0741804875 |
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About
the Author(s)/Editor(s) |
Philip
M. Parker
Eli Lilly Chair Professor in Innovation, Business and
Society
INSEAD (Fontainebleau, France & Singapore)
Philip M. Parker is the
Eli Lilly Chair Professor of Innovation, Business
and Society at INSEAD (Fontainebleau, France and Singapore).
He has been a professor there since 1988 where he
teaches graduate and doctoral-level courses on global
competitive strategy and research methodology. He
has taught courses at Harvard University (HBS), the
Hong Kong University of Science and Technology, Stanford
University (GSB), the Massachusetts Institute of Technology
(MIT Sloan School) and UCLA (Anderson School). Dr.
Parker received his Ph.D. in Business Economics from
the Wharton School at the University of Pennsylvania
and has Masters degrees in Finance and Banking (University
of Aix-Marseille, France) and Managerial Economics
(Wharton). His undergraduate degrees are in mathematics
and economics. Some of his work and methodologies
applied in this study were financially supported by
the Research and Development Committee at INSEAD which
is gratefully acknowledged.
|
About
the Series |
This
series helps international managers expand to various
country markets around the world. Each report is a broad
study of a particular product market, but also gives
information useful for entry strategies (trend analysis,
marketing, production, finance, and distribution strategy).
Each study provides ample statistics on market size
and trends, as well as various economic statistics cover
human resources and cross-cultural management. |
Contents |
1 INTRODUCTION & METHODOLOGY
1.1 What does this report cover?
1.2 How to Strategically Evaluate Hungary
1.3 Latent Demand and Accessibility in Hungary
2 RETAIL AND WHOLESALE DISTRIBUTION
2.1 Latent Demand and Accessibility: Background
2.2 Latent Demand: Aspects of Interest
2.3 Competitive Analysis
2.3.1 Domestic Production
2.3.2 U.S. Market Presence
2.3.3 Other Imports
2.3.4 End-User Analysis
2.4 Accessibility: Key Factors
2.4.1 Product Testing & Certification
2.4.2 Accessibility: Financing Strategies/Options
2.5 Contact Information
2.5.1 Government And Associations
2.5.2 Distributors/Trading Companies
2.5.3 Shopping Malls
3 THE ECONOMICS OF LATENT DEMAND IN HUNGARY
3.1 Executive Summary
3.2 Economic Issues in Hungary
3.2.1 Economic Dynamics
3.2.2 Key Sectors
3.2.3 Telecommunications/Information Technology
3.2.4 Services
3.2.5 Food Processing
3.2.6 Government Intervention Risks
3.2.7 Trade Deficit Risks
3.2.8 Motorways
3.2.9 Railways
3.2.10 Air Transport
3.2.11 Telecom
3.2.12 Utilities
4 EXPORT ACCESSIBILITY IN HUNGARY
4.1 Executive Summary
4.2 Exporting to Hungary
4.2.1 Description of the Financial and Banking System
4.2.2 Foreign Exchange Control Risks
4.2.3 Financing Availability
4.2.4 Export Financing and Insurance
4.2.5 Available Project Financing
4.2.6 Trade Policies and Barriers
4.2.7 Valuations on Imports
4.2.8 Import Licenses
4.2.9 Export Control Issues
4.2.10 Import/Export Documentation Requirements
4.2.11 Temporary Entry of Imports
4.2.12 Labeling Issues
4.2.13 Restrictions on Imports
4.2.14 Standards
4.2.15 Free Trade Zone Options
4.2.16 Membership in Free Trade Arrangements
5 DIRECT INVESTMENT ACCESSIBILITY IN HUNGARY
5.1 Executive Summary: Infrastructure
5.2 Executive Summary: Natural Resources
5.3 Executive Summary: Industry
5.4 Direct Investment in Hungary
5.4.1 Attitudes Toward Foreign Direct Investment
5.4.2 Conversion and Transfer Policies
5.4.3 Expropriation Risks
5.4.4 Dispute Settlement Risks
5.4.5 Investment Requirements & Incentives
5.4.6 Private Property Risks
5.4.7 Property Rights Risks
5.4.8 Transparency of the Regulatory System
5.4.9 Capital Market Access
5.4.10 Political Violence Risks
5.4.11 Corruption Risks
5.4.12 Bilateral Investment Agreements
5.4.13 The Local Labor Market
5.4.14 Foreign Trade Zones/Free Ports
5.4.15 Foreign Direct Investment/Major Foreign Investors
6 MARKETING & DISTRIBUTION IN HUNGARY
6.1 Executive Summary
6.2 Marketing and Distribution in Hungary
6.2.1 Distribution Channel Options
6.2.2 Distributors and Agents
6.2.3 Franchising Activities
6.2.4 Direct Marketing Options
6.2.5 Forms of Business
6.2.6 Joint Ventures/Licensing
6.2.7 Steps to Establishing an Office
6.2.8 Selling Factors/Techniques
6.2.9 Advertising and Trade Promotion
6.2.10 Pricing Issues
6.2.11 Sales Service/Customer Support
6.2.12 Selling to the Government
6.2.13 Protecting Your Product from IPR Infringement
6.2.14 Need For a Local Attorney/Accountant
6.2.15 Performing Due Diligence
7 HUMAN RESOURCE ASSESSMENT IN HUNGARY
7.1 Executive Summary
7.2 Human Resources in Hungary
7.2.1 Unionization in Hungary
7.2.2 Collective Bargaining in Hungary
7.2.3 Workweek and Minimum Wages in Hungary
7.2.4 Forced Labor in Hungary
7.2.5 Working Ages and Child Labor in Hungary
8 POLITICAL RISK ASSESSMENT IN HUNGARY
8.1 Executive Summary: Government
8.2 Executive Summary: Military Organization
8.3 Democracy in Hungary
8.4 Political Issues in Hungary
8.4.1 Political Relationship to the United States
8.4.2 Political Risks
8.4.3 Brief Synopsis of the Political System
9 LEGAL RISK ASSESSMENT IN HUNGARY
9.1 Executive Summary
9.2 Legal Issues in Hungary
9.2.1 Privacy, Search and Seizure
9.2.2 Trial Justice in Hungary
9.2.3 Excessive Punishment in Hungary
10 CULTURAL AND DEMOGRAPHIC RISKS IN HUNGARY
10.1 Cultural Issues in Hungary
10.1.1 Racial, Ethnic and Discrimination Issues in Hungary
10.1.2 Women's Rights and Gender Issues in Hungary
10.1.3 Religion in Hungary
10.1.4 Fundamental Human Rights in Hungary
11 HISTORICAL BACKGROUND
11.1.1 Communist Takeover
11.1.2 1956 Revolution
11.1.3 Reform Under Kadar
11.1.4 Transition to Democracy
11.1.5 The Role of the Military
11.1.6 Political and Governmental History
11.1.7 Historic International Relations
11.1.8 Historical Relations with the U.S.
11.2 Business Customs in Hungary
11.2.1 Local Business Practices
11.2.2 Holidays
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