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The Franchising Market in Netherlands
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| Title: |
The Franchising Market in Netherlands: A Strategic Entry Report, 2000 |
| Date
Published: |
2001-08-07 |
| Pages: |
103 |
| ISBN: |
0597796084 |
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About
the Author(s)/Editor(s) |
Philip
M. Parker
Eli Lilly Chair Professor in Innovation, Business and
Society
INSEAD (Fontainebleau, France & Singapore)
Philip M. Parker is the
Eli Lilly Chair Professor of Innovation, Business
and Society at INSEAD (Fontainebleau, France and Singapore).
He has been a professor there since 1988 where he
teaches graduate and doctoral-level courses on global
competitive strategy and research methodology. He
has taught courses at Harvard University (HBS), the
Hong Kong University of Science and Technology, Stanford
University (GSB), the Massachusetts Institute of Technology
(MIT Sloan School) and UCLA (Anderson School). Dr.
Parker received his Ph.D. in Business Economics from
the Wharton School at the University of Pennsylvania
and has Masters degrees in Finance and Banking (University
of Aix-Marseille, France) and Managerial Economics
(Wharton). His undergraduate degrees are in mathematics
and economics. Some of his work and methodologies
applied in this study were financially supported by
the Research and Development Committee at INSEAD which
is gratefully acknowledged.
|
About
the Series |
This
series helps international managers expand to various
country markets around the world. Each report is a broad
study of a particular product market, but also gives
information useful for entry strategies (trend analysis,
marketing, production, finance, and distribution strategy).
Each study provides ample statistics on market size
and trends, as well as various economic statistics cover
human resources and cross-cultural management. |
Contents |
1 INTRODUCTION & METHODOLOGY
1.1 What does this report cover?
1.2 Evaluating Netherlands
1.3 Latent Demand and Accessibility in Netherlands
2 THE FRANCHISING MARKET
2.1 Latent Demand and Accessibility: Background
2.2 Latent Demand: aspects Of interest
2.2.1 Market Profile
2.2.2 Statistical Data
2.2.3 Best Sales Prospects
2.3 Accessibility: the structure of competition
2.3.1 End-User Analysis
2.4 Accessibility: Key Factors
2.4.1 Import Climate
2.4.2 Financing
2.5 Key Contacts
2.5.1 Franchise Association in Netherlands
2.5.2 Local Franchise Fairs
2.5.3 Food-Related Franchise Fair
2.5.4 Franchise Magazines and Directories
3 THE ECONOMICS OF LATENT DEMAND IN NETHERLANDS
3.1 Executive Summary
3.2 Economic Issues in Netherlands
3.2.1 Inflation
3.2.2 Labor Force
3.2.3 Dynamic Markets
3.2.4 Deficit and Debt
3.2.5 Unemployment and Inactivity
3.2.6 Consensus, Competition, and the Welfare State
3.2.7 Trade Deficit Risks
3.2.8 Infrastructure Development
4 EXPORT ACCESSIBILITY IN NETHERLANDS
4.1 Executive Summary
4.2 Exporting to Netherlands
4.2.1 Tariffs
4.2.2 Non-Tariff Barriers
4.2.3 Offsets for Defense Contracts
4.2.4 Parallel Imports
4.2.5 Import Tariffs
4.2.6 Valuations on Imports
4.2.7 Licenses Required for Imports
4.2.8 Import/Export Documentation Requirements
4.2.9 Carnets
4.2.10 Transit
4.2.11 Labeling Issues
4.2.12 Restrictions on Imports
4.2.13 Local Standards
4.2.14 Free Trade Zone Options
4.2.15 Value-Added Tax
4.2.16 Adherence to Free Trade Agreements
4.2.17 The Banking System
4.2.18 Exchange Control Risks
4.2.19 Financing Exports
4.2.20 Availability of Project Financing
4.2.21 Types of Projects Receiving Financial Support
5 DIRECT INVESTMENT ACCESSIBILITY IN NETHERLANDS
5.1 Executive Summary: Infrastructure
5.2 Executive Summary: Natural Resources
5.3 Executive Summary: Industry
5.4 Direct Investment in Netherlands
5.4.1 Attitudes Toward Foreign Direct Investment
5.4.2 Private Ownership Risks
5.4.3 Protecting Property
5.4.4 Trade Zones & Free Ports
5.4.5 Direct Investment Incentives and Requirements
5.4.6 Regulatory Corruption Risks
5.4.7 Corruption Risks
5.4.8 The Local Labor Market
5.4.9 Efficiency of Capital Markets and Portfolio Investment
5.4.10 Currency Conversion and Transfer Risks
5.4.11 Expropriation Risks
5.4.12 Dispute Settlement Risks
5.4.13 Political Violence Risks
5.4.14 Key Bilateral Investment Agreements
6 MARKETING & DISTRIBUTION IN NETHERLANDS
6.1 Executive Summary
6.2 Marketing and Distribution in Netherlands
6.2.1 Distribution and Sales Channels
6.2.2 Use of Agents and Distributors, Finding a Partner
6.2.3 Franchising Activities
6.2.4 Direct Marketing Options
6.2.5 Joint Venture and Licensing Options
6.2.6 Creating a Sales Office
6.2.7 Selling Strategies
6.2.8 Advertising and Trade Promotion
6.2.9 Major Dutch Newspapers
6.2.10 Exhibitions
6.2.11 Pricing Issues
6.2.12 Sales Service/Customer Support
6.2.13 Public Sector Marketing
6.2.14 Intellectual Property Risks
6.2.15 Hiring Local Counsel
7 HUMAN RESOURCE ASSESSMENT IN NETHERLANDS
7.1 Executive Summary
7.2 Human Resources in Netherlands
7.2.1 Unionization in Netherlands
7.2.2 Collective Bargaining in Netherlands
7.2.3 Workweek and Minimum Wages in Netherlands
7.2.4 Forced Labor in Netherlands
7.2.5 Working Ages and Child Labor in Netherlands
8 POLITICAL RISK ASSESSMENT IN NETHERLANDS
8.1 Executive Summary: Government
8.2 Executive Summary: Military Organization
8.3 Democracy in Netherlands
8.4 Political Issues in Netherlands
8.4.1 Politics and the Business Environment
8.4.2 Political System
9 LEGAL RISK ASSESSMENT IN NETHERLANDS
9.1 Executive Summary
9.2 Legal Issues in Netherlands
9.2.1 Privacy, Search and Seizure
9.2.2 Trial Justice in Netherlands
9.2.3 Excessive Punishment in Netherlands
10 CULTURAL AND DEMOGRAPHIC RISKS IN NETHERLANDS
10.1 Executive Summary
10.2 Cultural Issues in Netherlands
10.2.1 Racial, Ethnic and Discrimination Issues in Netherlands
10.2.2 Women's Rights and Gender Issues in Netherlands
10.2.3 Religion in Netherlands
10.2.4 Fundamental Human Rights in Netherlands
11 HISTORICAL BACKGROUND
11.1 Business Customs in Netherlands
11.1.1 Language Communication
11.1.2 Transportation
11.1.3 Currency
11.1.4 Local Business Practices
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